Friskis&Svettis - Film / Photo

Jernhusen Media – Play

Customer’s goal: To summarise a year of activities at Friskis&Svettis from both an employee and a customer angle.

Our take: We tell the story of 2019 in a fun and energetic way that includes happenings within the organization, from new investments in the gym to honorable awards. In the high tempo journey we use the gym facilities and equipment as props to make each shot feel and breathe the atmosphere that Friskis&Svettis is portraying. We utilize graphics in subtle ways to enhance the voice over and clarify the information. The film is edited to the tempo of the music to convey the energetic style of the Friskis&Svettis environment.