Customer’s goal: To continue the work of the long term communication concept of “Plats för livet” with a new campaign for the summer. The campaign should inspire and bring a sense of pride to inhabitants as well as attract people to visit Nynäshamn during the summer months. “Plats för livet” – wide-ranging meaning; Nynäshamn is a place where you have the time and space to live your life to the fullest.
Our take: Show the good forces and passion that can be found throughout municipality. To do so we wanted to pay tribute to the men and women in Nynäshamn that does more than what is asked of them. To highlight the great work these people do and show the drive they possess and inspire others with. We meet Johanna and Pål from Sjöräddningssällskapet (SRSS), Fredrik and Maria from art group Konstartera and Linda, Emma and Tobias from the three football clubs in Nynäshamn. All people with different interests but all with the same passion and desire to help others and give back to the community.
The output for the campaign was local newspapers, films and photos for social media and web articles with interviews.
Selected work
Nynäshamns kommunFilmproduction Vision2040
HärjedalsKökTV commercial – New kitchen in a day
IF MetallFilmproduction with Graphera
FjällrävenFilmproduction Hemma i Bergen / Svenska Äventyr
SJFilmproduction – The night train to Narvik
NynäshamnCampaign Plats för livet
Dina FörsäkringarCase: Jobba hos oss
Friskis&SvettisCase: Verksamhetsberättelse
Drum and ZmartaCase: Insplanet film and photo shoot
ReelCase: Reel
Trygg TraceableFilm and photo – The Dorje jacket
Contact
anders@klapp.se
+46 706 21 15 00
Klapp AB
Sandhamnsgatan 81
115 28 Stockholm
Sweden
Orgnr 556451-2662
Bankgiro 135-0974
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