Svenska Cykelstäder – How do you roll?
The Cyklamer.nu campaign is initiated by the association Svenska Cykelstäder. It includes some of Sweden's most ambitious municipalities, who work purposefully to increase cycling. Together, we want to raise the status of cycling and inspire people to use their bikes on a daily basis. Our goal is that 50% of all journeys shorter than 5 kilometers should be carried out by bicycle.
We produced three films with biking enthusiasts where they got to tell us why they choose to ride a bike. The films formed the hub of the campaign and were adapted to various channels. We created a campaign page and activation booster in social media. We also designed digital advertising, physical posters, a campaign logo and give aways. All lamp material was placed on a separate website where the municipalities could download materials when needed. Be inspired by some true cycling fans - Amira Narel, Jessica Berg and Johan Rabaeus.
Read more on www.cyklamer.nu and #cyclamer.
Selected work
Nynäshamns kommunCase: Plats för livet
New Normal – MimerCase: Bäckby sträcker på sig
Arvid NordquistCase: Säljappar
Campus NynäshamnCase: Web design
Drum and ZmartaCase: Insplanet film and photo shoot
Arvid NordquistCase: Kaffeappen
SJ & JernhusenCase: Nattåg
Nynäshamns kommun web designCase: Web design
Friskis&SvettisCase: Anläggningsfilmer
Svensk FastighetsförmedlingCase: Mäklarappen
Graphera/IF MetallCase: Nyckelfilmer
Sollentuna kommunCase: Miljöutbildning
Svenska CykelstäderCase: Låt barnen styra
Jernhusen MediaCase: Kampanj Play
Oxunda vattensamverkanCase: Värna vårt vatten
Jernhusen MediaCase: Jernspiran 2019
Friskis&SvettisCase: Verksamhetsberättelse
Jernhusen MediaCase: Jernspiran
LägenhetsbyteCase: Byta bostad
Arvid NordquistCase: Sommarkaffe
ObsteCareCase: A better pregnancy
Friskis&SvettisCase: Meet a hero
JernhusenCase: Kombiterminaler och depåer
Klapp.co is an independent creative agency based in Stockholm. We have a strong focus on film production and digital communication.
We are storytellers for a world in motion.
New business inquiries
anders@klapp.se
jesper@klapp.se
Job and internship inquiries
anna@klapp.se
Orgnr 556451-2662
BG 135-0974
Klapp.co
Post: Sandhamnsgatan 81
115 28 Stockholm
Besök: Jungfrugatan 56
114 44 Stockholm
Sweden
info@klapp.se
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